Today we talked to Meghan Ely from OFD Consulting who helps small business owners that provide wedding products and services grow their business. In a less than perfect economy (we won’t use the “R” word), it is important to continue to market your business. Meghan shares with us some really important tips about the fact that you can even start a business AND THRIVE in a down economy. You always need to differentiate your business and educate your customer so they know WHY you are worth what you charge.
You always need to partner with other industry leaders, and know who can bring you more business. Meghan shared with us how one of her clients went out and built these important relationships to help her launch her new cake business.